Data & AI persona
Drives AI transformation and data culture across the organization.

Data & AI Leaders shape strategic decisions with AI and data. They pick the high-impact opportunities, manage the risk that comes with them, and embed AI into products, services and operations.
Beyond strategy, they set the tone. A literacy program without its leaders stalls: teams read quickly whether AI and data are genuinely part of how decisions get made, or a side project. It is also the level that has to defend the investment, which is why measured skill growth matters more here than anywhere else.
Leaders do not need to build models, but they do need hands-on time with the tools themselves: enough to ask the right question about a business case, to judge a risk, and to tell a serious AI opportunity from a demo.
Leadership tracks are built around your own work. The core is one day on site where each leader works in Copilot on their own material, builds prompts that hold up, turns one recurring task into something permanently faster to hand to their team, and ends on how to take their unit through the change. Three short online booster sessions and an AI agents module follow, an AI Champions community is there for those who want to go further, and a Skill Growth Assessment before and after shows what changed. On the data side, one afternoon has the leadership team trace its own board numbers down to the data under them and decide who owns what.
Leader is not the next step after Builder. It is a different job. Leaders come from every corner of the organization and are best trained as a cohort of their own, in parallel with the User and Builder programs so the whole organization moves at the same time.
Course completion rate
vs 46% for paid MOOC learners
Average skill growth
Measured pre vs post, never self-reported
Learners on our platform
At organizations like PGGM, Just Eat Takeaway & Jaarbeurs
Keep exploring
Most organizations run the User, Builder and Leader tracks in parallel: the whole workforce moves at once, each group on the skills their own job needs.